40% of new users aren't activating. By reviewing our onboarding flow we'll help teams better understand the value of the product and activate faster on Slite.
Problem statement
As a new user, I am trying to get started with the product. But I don't understand the features and the product because nothing is explained to me which makes me feel like I don't know how to use the tool at all.
Goals
Increase user activation by 10%
Hypothesis
If we review our onboarding to help users, then we will retain more users leading to positive activation results.
Vision narrative
We ask users about themselves in order to give them more personalized information to help them get started.
Scope
.1Decide the questions we ask users
.2Personalize how we cater to each different types of users
.3Plan for the content
.4Build and ship the new flow
First mock-ups
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Open questions
How will we measure this?
How do Marketing and Product work on this together?
Technical factoring
Engineers can estimate the project to plan for code structure and specific technical choices.